Introduction to AI-Enabled Travel Service Agents The integration of Artificial Intelligence (AI) into the travel and tourism sector represents one of the most significant paradigm shifts since the advent of online booking platforms. Artificial Intelligence-Enabled Travel Service Agents (AITESAs) are sophisticated, autonomous or semi-autonomous systems designed to manage, personalize, and execute tasks traditionally handled exclusively […]
Introduction to Air Transportation Air transportation represents the fastest and often the most critical mode of conveyance for passengers and high-value cargo across vast geographical distances. Defined generally as the movement of people and goods via aircraft—ranging from fixed-wing jets and turboprops to helicopters and lighter-than-air vehicles—it is a cornerstone of globalized trade, tourism, and […]
Defining Guest Satisfaction in the Service Economy Guest Satisfaction (GS) is a critical psychological construct and a fundamental metric in the modern service economy, representing the cumulative affective and cognitive evaluation of a service experience. It is fundamentally defined as the consumer’s judgment that the product or service level provides a pleasurable level of consumption-related […]