Augmented Reality: Consumer Attitudes & Adoption
Attitudes toward Augmented Reality: Conceptual Foundations and Psychological Determinants Augmented Reality (AR) represents a paradigm shift in human-computer interaction, seamlessly blending digital content with the physical world in real-time. As this technology matures, understanding user attitudes toward AR becomes paramount, as these psychological constructs are powerful predictors of adoption, sustained use, and market success. An […]